Nike air jordan 3 fragment8/11/2023 ![]() Updated 08/31/20: The fragment design x Air Jordan 3 is releasing on September 17th. In other news, the Jordan 12 University Gold releases on July 24th. Grab a look at the mock-up here and sit tight for further confirmation and word on release dates. Fittingly, Fragment branding dresses the heel with bold “AIR” text applied just underneath. Seen on the feet of the designer himself, the offering relies heavily on stark contrast: the lower half bearing dark leathers while the rest of the upper coats entirely in white. And while we’ve seen the Royal-accented pair prior, it looks like an understated White/Black is the colorway scheduled for debut. Today, though, rumors are surfacing of an upcoming Fragment x Air Jordan 3. And though we’ve caught glimpses of a few throughout the years, official releases have totaled to an unfortunately low number. And though it was Hatfield who saved the deal, Jordan's parents also influenced his decision, reportedly telling him that his actions were "embarrassing", recalling the influence they had on their son when he signed with the brand in the first place.As one of the most important and tenured collaborators in Nike history, Hiroshi Fujiwara has amassed one of the largest wardrobes of unreleased samples - notables from his scrapped “The Ten” series, a mysterious sacai LDWaffle, and many a Jordan silhouette among such a revered collection. When MJ finally arrived, Hatfield knocked his socks off with the Air Jordan 3 prototype and an apparel line. It turns out he'd been on the golf course with new prospective partners. At a crucial meeting - the unveiling of the new Air Jordan 3 design - the Nike team reportedly waited four hours for Jordan to show up. Tinker Hatfield played a significant role in keeping Michael on board, continually advocating for and protecting MJ's input in the design process. The meeting to present the new Air Jordan 3 was a make-or-break situation for the Nike x Jordan deal. An early career injury in the Air Jordan 1 - a broken foot - caused him to miss much of the '85-86 season and lose trust in Nike's ability to fulfil their promises. Jordan's original five-year deal with Nike yielded 500,000 USD per year, plus royalties, for a total estimated value of 7M USD. There's the famous story of Michael Jordan almost signing with another brand, and then there's this one - where MJ almost ended his partnership with Nike. How the Air Jordan III Almost Never Happened ![]() The overall design borrows design elements from its famous predecessors, the Air Jordan 1 and 2. In addition to the Jumpman logo and visible Air, the Jordan 3 also introduced an eye-catching elephant skin print, softer leather and a mid-cut height - moving away from the then-trendy high-top style. Hatfield worked closely with MJ to incorporate the superstar's vision into the designs. Hatfield had designed the Air Max 1 and Air Trainer 1, so the introduction of visible Air technology into the Jordan line was a no-brainer. The Air Jordan 3 also enlisted a new designer, Tinker Hatfield, already esteemed in the trainer world and now considered a legend. It was a brand he could call his own, and a major selling point in his contract renewal with Nike. ![]() ![]() First and foremost, Michael Jordan's third signature trainer introduced the now-revered Jumpman logo - a silhouette of His Airness leaping through the air mid-dunk - that replaced the popular Wings logo found on the Jordan 1 and 2. Image via Nike Earlier today, the long-awaited Travis Scott x Fragment x Air Jordan 1 Low was released on Nike’s SNKRS app and through Travis Scott’s online store. ![]() Considered one of the most recognized trainers of all time, the Air Jordan 3 introduced many firsts for the brand. The Fragment Design x Air Jordan 3 is a collaboration between Hiroshi Fujiwaras design studio and Jordan Brand on Michael Jordans third signature shoe. ![]()
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